About Gather

About Gather (and Georgia)
At Gather, we bridge the gap between raw ideas and unforgettable brands. 

Led by Georgia Arnold—a Charleston-based brand strategist with a background that spans global corporations, fast-growing DTC brands, and small businesses ready to scale—Gather is built on the belief that great branding starts with listening. Georgia’s superpower is understanding what clients mean before they know how to say it. With years of hands-on experience leading rebrands, overhauling websites, optimizing Shopify storefronts, writing creative briefs, and developing campaign strategies across print, digital, POS, and direct mail—she’s helped lifestyle brands stand out, scale up, and grow with intention. From consumer insights to creative execution, she’s the one who translates the blank space between “I have an idea” and “Wow, that’s my brand.”

When she’s not immersed in a moodboard or polishing brand messaging, Georgia’s soaking up life in Charleston with her husband, their two kids, and Willy Winston—the world’s most charming Cavapoo.  Raised in Virginia, the Northeast, and the Midwest (with deep family roots in Virginia and Alabama), she brings a mix of Southern warmth and sharp strategy to everything she does. A lover of skiing, running, surfing, travel, and a good family adventure, she brings that same sense of curiosity and momentum to every brand she helps build. 

At Gather, it’s not just about making things look good—it’s about helping them feel right.